Petropoulos Sound Image Home: ERP, eShop and Skroutz Marketplace

Qorect implemented a comprehensive sales management solution, enabling Petropoulos Sound Image Home to organize its core daily operations through a unified system that supports document issuance, inventory management, availability tracking, product and price management, and the integration of commercial processes with the e-shop and marketplace channels. In this way, commercial activities, orders, and inventory operate as part of a unified business workflow rather than as isolated processes, allowing the business to effectively grow its online sales while maintaining full control over its day-to-day operations.

One of the most important aspects of the implementation was the integration with 15 supplier XML feeds, through which the system automatically updates products, prices, availability, delivery times, supplier information, and any other data that affects the display and sale of products. This automation significantly reduces the time required for data entry and verification, minimizes errors resulting from manual updates, and ensures that information remains constantly up to date. For a business that works with many suppliers and manages a large volume of products, this feature is a key factor in speed, accuracy, and effective commercial organization.

The solution was designed to support a more advanced business logic than simply displaying “available” or “out of stock,” allowing the availability of each product to be calculated based on warehouse inventory, supplier availability, store availability, fulfillment source priority, delivery time, and specific pricing rules. At the same time, the system can display different prices depending on whether a product is immediately available from stock, available upon order, sourced from a specific supplier, or has a different delivery time. In this way, the customer receives more accurate and realistic information during the purchase, while the business gains the ability to apply specialized commercial rules on a case-by-case basis and manage its profit margin more effectively.

The checkout process now includes the option to select a pickup location, giving customers greater flexibility in how they receive their orders. This feature allows customers to select a specific physical location or store, significantly improving the shopping experience and offering more service options tailored to each customer’s needs. At the same time, it helps Petropoulos Sound Image Home effectively integrate its online sales channel with its physical store network, creating a more comprehensive and consistent shopping experience across all customer touchpoints.

To accommodate different shipping scenarios, Qorect has implemented complex shipping cost calculation mechanisms that take into account parameters such as the product type, its weight or volume, the shipping destination, pickup method, availability, special shipping requirements, and product combinations within the same shopping cart. In this way, Petropoulos Sound Image Home can calculate shipping costs with greater accuracy, avoiding additional charges and operational costs that often result from generalized or simplified rules. This capability is particularly important for a modern e-commerce environment with diverse product categories, multiple service areas, and complex fulfillment scenarios, as it contributes both to improving the customer experience and to more effective management of the business’s operating expenses.

A particularly important part of the implementation was the full integration with the Skroutz Marketplace, with the goal of not only showcasing products but also automating the entire order management process. The solution supports the automatic retrieval of orders from Skroutz, their automated acceptance, the issuance of invoices, updating inventory levels, sending updates to the customer, and uploading the relevant documents to the marketplace platform. This drastically reduces the need for manual actions, while allowing the business to manage a larger volume of orders with greater speed, accuracy, and consistency. At the same time, the integration of orders, documents, inventory, and updates through a single operational workflow enhances control over day-to-day operations and improves the overall efficiency of the e-commerce channel.